Rauw Alejandro
Despacito is a hit song from Puerto Rican singer Luis Fonsi along with Daddy Yankee was released in the year 2017. It became the number one streamed music at that moment within just six months. The combination of reggaeton and pop music did not just draw an interest to the genre, but as well to Latin music as a whole. The Billboard Top 100 featured two songs which were Spanish predominantly, as well as four songs in the year 2016. In 2017, during the height of Despacito's popularity 19, 19 songs mostly in Spanish made it to the Billboard Top 100. In 2020, the number will increase to 41 tracks that fall into this category. Justin Bieber remixed Despacito 2017 in a bilingual version. In the following months, several artists collaborated with Reggaeton stars such as Drake and Bad Bunny with MIA (2018), Madonna and Maluma with Medellin 2019 As early as 2020, a few reggaeton artists felt dissatisfied with the direction the genre was shifting towards popular. Rauw Alajandro is a part of a new generation looking to alter the trajectory of. The musician incorporated electronic dance music and others into his music.





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